I designed a clean, conversion-focused website for DailyCoin’s advertising arm, emphasizing trust, awareness, and exposure for Web3 brands. The interface leads users from credibility (partner logos, testimonials) through clear product offerings and audience insights, ending with a strong contact CTA. A minimal, tech-inspired palette and bold typography convey modern professionalism. The responsive layout and simplified structure enhance usability across devices, converting visitors into qualified advertiser leads.
When designing this site, my goals were:
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Make information rapidly accessible and scannable.
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Use visuals (especially article imagery) to create emotional engagement and memory retention.
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Maintain a professional aesthetic appropriate for a crypto-news brand (trust, clarity, authority).
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Ensure the navigation and structure support both new visitors (who want a quick overview) and regular readers (who want to dive into categories or in-depth stories).
The result is a news platform that doesn’t just present information — it presents it in a form that respects the reader’s time, supports exploration, and uses visuals strategically to reinforce brand memory.
Images can do much more than people think. Please have a read about how I create images in a (News Media context) based on psychology and common sense that works hard instead of just sitting on your website taking up space.
